Win a pair of new-season FRANKiE4 Footwear shoes of your choice

SAVE YOUR SUMMER SOLES WITH FRANKIE4 FOOTWEAR
Sponsored by FRANKiE4 Footwear
From the hills of Paddington in Brisbane, to a ride on the London Eye, atop the Eiffel Tower and to the beaches on the stiletto heel of southern Italy, FRANKiE4 Footwear shoes continue to save my well-tread soles.
After months of teasing and testing that included taking samples to Europe for the northern hemisphere summer, I’m so excited to share with you my six fave pairs of shoes from the much-anticipated FRANKiE4 Footwear spring-summer 2015 collection.
Truth be told, it was so damn hard to narrow it down to just six but the six I’ve chosen cover off pretty much every possible occasion, event or activity that you might need to get your feet into shoes for.
It’s an honour being this brand’s ambassador.
I love the people behind the company, their values and their sheer determination to create a range of shoes that not only looks good but is also good for our feet, leg health and general wellbeing.
If you’re not familiar with FRANKiE4 Footwear’s back story, the concept of the range was borne out of podiatrist and physiotherapist Caroline McCulloch’s desire to help treat her patients without compromising style.
Caroline and her team oversee the whole process from design through to manufacturing, which results in a product that not only oversee the manufacturing process that results in a product that not only looks great but is good for you too.
As a result, the FRANKiE4 Footwear range really does deliver unparalleled comfort and foot supporting benefits – in sizes from 6 to 13.
There is so much that goes on – technical wise – in the shoe design (see below for specifics on each shoe) but for me, it’s the result of that innovation – the FEELING of wearing my FRANKiE4s that makes me become quite evangelical about getting others into them.
See, I no longer shudder at being on my feet for extended periods of time. I’ll happily walk or stand for extended periods of time in any of my FRANKiE4s – past or present.
They very much fall under the category of “shoes with benefits”.
And with the first heels introduced last winter (hello LiZ, what a great season we had!), my everyday shoe-robe was complete.
This spring-summer, there is heel AND a wedge. SWOON.
There’s also a low wedge. There are more fabulous sandals. And there’s a new kind of sneaker that is incredibly light to wear.
The Sweet Spot, put simply, is an innovation in footbed design that supports and cushions the forgotten arch at the front of your foot. It’s the additional support (and loads of cushioning) that all summer soles should have – read more here.
When you first try a pair of the SS15 sandals on, it may feel a little different, much like when you buy a new pair of Birkenstocks, the additional support can feel a little foreign, however give it a few wears and in time your feet will adjust and that foreign feeling will change.

Sweet? Let’s meet my spring-summer 2015 A-Team, shall we?

FRANKiE4 Footwear SS15-16 | MONiCA heels
Oh hi MONiCA, don’t you just look fabulous today and every day. I’ll take you out any time. From a work meeting to any kind of social event, I just know you’ll fit right in and keep me from assuming a “I need to sit down RIGHT now” face. Your nude colour is oh-so flattering and works back with everything. I do like how you dress up a frock though. That’s my favourite way to wear you, which is a good thing as that’s mostly what I wear through summer.
Fit: I’ve got a high arch on my left foot so went up half a size to accommodate that for an easier fit. The straps around the ankle have a buckle. More fitting tips here.
Benefits: Leather upper, stable higher heel design, built-in functional footbed offering heel and arch support + the Sweet Spot which offers additional forefoot support and cushioning.
Styling-You-Frankie4-Footware-Belinda-2
BELiNDA, oh the stories we could tell. Well, your tan sister could tell. We walked all over Paris, we went up the Eiffel Tower, we even ventured into Rue Cambon 31 and stood on Coco’s mirrored staircase. I felt very much at home wearing you in a Parisian summer. All the French women were working their wedges back with summer shifts and floaty frocks. Tres chic! Back home, I’m also very much in love with your stylish black colourway. I immediately feel dressed up wearing you with shorts, a skirt or a frock.
Fit: I’m wearing my normal size 9 in this style and, when standing, the big toe on my longest foot (the lefty) is at the end of the shoe. The straps around the ankle have a buckle but the top of the sandal across the toes is velcro and can be adjusted. More fitting tips here.
Benefits: Leather upper, stable wedge heel design, built-in functional footbed offering heel and arch support + the Sweet Spot which offers additional forefoot support and cushioning.
FRANKiE4 Footwear SS15-16 | PENNi low wedge
PENNi, never fear, it’s not all about size. You may not have BELiNDA’s lofty heights but you do come very nicely packaged in a seriously stylish low wedge. Love your stylish ankle-wrapping, strappy ways in tan AND black. I could switch between you both for every day and always feel dressed up whether I’m in a short frock, a maxi, shorts or jeans. Just quietly you rock a ’70s vibe denim skirt look as well.
Fit: I’m wearing my normal size 9 in this style. The straps around the ankle and the top of the sandal across the toes are both velcro and adjustable. More fitting tips here.
Benefits: Leather upper, stable lower wedge heel design, built-in functional footbed offering heel and arch support + the Sweet Spot which offers additional forefoot support and cushioning.
FRANKiE4 Footwear SS15-16 | MARGiE sandals
Oh MARGiE, you metallic minx, you. I may still be quite smitten (post-Europe) with your walnut and black sister and think that other shoe sister in walnut and white goes all right but show me a little sparkle and shine and I’m yours. Love that you’re just the right shade of gold so that – fake tan or no fake tan – you work with my skin tone. I can wear you like a neutral, with patterns and brights or just to pop a fresh white, and feel all kinds of special.
Fit: I’m wearing my normal size 9 in this style. The straps around the ankle and the top of the sandal across the toes are both velcro and adjustable. More fitting tips here.
Benefits: Leather upper, stable heel design, built-in functional footbed offering heel and arch support + the Sweet Spot which offers additional forefoot support and cushioning.
FRANKiE4 Footwear SS15-16 | KAT sandals
KAT, you now how I feel about a patent leather, don’t you? Very dressed up, that’s what. You’re the shiny punctuation point on any outfit, the sneaky flat to wear under a maxi, the ideal sandal to pack for a weekend at the beach. You’ll go the distance and look just mighty fine while you’re there. Your watermelon sister is the summer business too.
Fit: I’m wearing my normal size 9 in this style. The straps around the ankle and the top of the sandal across the toes are both velcro and adjustable. More fitting tips here.
Benefits: Patent leather upper, stable heel design, built-in functional footbed offering heel and arch support + the Sweet Spot which offers additional forefoot support and cushioning.
FRANKiE4 Footwear SS15-16 | JENNi wedges
Oh JENNi, you’re going to get me a bit of a reputation, you are. SHHH, don’t tell your cousin ELLiE but I’ve secretly fallen BIG TIME for your light, sleek, sportified ways. Can we also talk about your soft foam lining that makes me feel like my high arches are enveloped in marshmallow? I think we should. We should also talk about how you bring out my inner sporty goddess – you know how difficult she is to bring out – but she’ll happily be seen with you wearing shorts, jeans, skirts and striped frocks (she loves those almost as much as you).
Fit: I’m wearing my normal size 9 in this style. JENNi, like all FRANKiE4 Footwear sneakers comes with two sets of laces, and the FRANKiE4 Footwear removable custom footbed, which you can adjust to suit your feet. More fitting tips here.
Benefits: Leather upper and lining, functional footbed offering heel and arch support + the Sweet Spot which offers additional forefoot support. Includes the patented Custom Fit System plus additional laces for alternate styling. Anatomical toe shape + soft foam tow lining and they are orthotic friendly.
WIN
Thanks to FRANKiE4 Footwear, one lucky Styling You reader will win a pair of new-season FRANKiE4 Footwear shoes of their choice.* Entering is easy. Answer the question below in the comments.
Which new-season FRANKiE4 Footwear shoes are your favourite picks for summer and why? (Check out the full range here)
Entries open Tuesday, October 27 at 4.30am (AEST) and close Tuesday, November 10 at 5pm (AEST). Australian entries only, sorry. The winner will be judged on originality and creativity (photos can be included and uploaded with the comment). The winner will be emailed and their name will be published here. Entrants must include an email address when the filling in the commenting system below to be eligible to enter. Full terms and conditions here. *Subject to availability in chosen style and size.
For more information and to subscribe, visit frankie4.com.au
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