Win a Share of $252K in Prizes

The promotion is open to Australian residents who are 18 years of age or older, excluding residents of Tasmania. Employees of participating venues, agencies, the promoter, and related parties, as well as their immediate family members, are not eligible to enter.

The promotion commences at 9:00 am AEDT on March 16, 2026, and closes at 11:59 pm AEST on April 7, 2026.

To enter the promotion, participants must visit any participating IGA store in Australia (excluding Tasmania) displaying promotional advertising and find a hidden Easter Egg or locate a hidden Easter Egg on select IGA advertisements. Participants must then scan the QR code found inside the Easter Egg or advertised in-store, follow the prompts to the promotion entry page, and fully complete and submit the online entry form with their personal details. Optional entry details include the participant's IGA Rewards member number and opting in to receive marketing materials from the promoter. Multiple entries are permitted, but only one entry is allowed per person per day, and each entry must be completed separately.

The total prize pool is AUD$252,000.00. The prizes are as follows: - Prize 1: AUD$10,000 paid by direct deposit (1 winner). - Prize 2: AUD$1,000 IGA e-gift card (3 winners). - Prize 3: AUD$20 IGA Cash Back (2000 winners). - Prize 4: AUD$10 IGA e-gift card (2700 winners). - Prize 5: AUD$10 IGA Cash Back (2000 winners). - Prize 6: $10 cashback for purchasing a 230GM Lindt Easter Gift Box (3000 winners). - Prize 7: $10 cashback for purchasing 12 x 95g John West Tuna in a single transaction (3000 winners). - Prize 8: AUD$5 IGA Cash Back (4000 winners). - Prize 9: $5 cashback for a Moccona sachet purchase (3000 winners). - Prize 10: $5 cashback for a Dolmio Extra Pasta Sauce purchase (3000 winners). - Prize 11: $5 cashback for a Cremissimo Crafted Ice Cream 1 Litre purchase (3000 winners). - Prize 12: $5 cashback for a Bega 500g shredded cheese purchase (3000 winners). - Prize 13: $2 cashback for a Lindt Gold Bunny purchase (3000 winners). - Prize 14: $2 cashback for Terrys Chocolate or Reeses peanut butter Hot x buns purchase (unlimited winners). - Prize 15: $2 cashback for a Handee Ultra Paper Towel 2 Pack purchase (3000 winners). - Prize 16: 50% off cashback for one Friskies Dry Cat Food 700g purchase (3000 winners). Winners will be notified immediately on screen upon entry form submission, subject to verification. Prize claims in excess of the advertised prize pool will be honored if eligible.