What is the Rundle Mall Birthday Competition?
The Rundle Mall Birthday Competition is organised by the Adelaide Economic Development Agency to celebrate Rundle Mall's birthday. Participants have the chance to win a major prize of $50,000 worth of gold bullion and weekly $250 gift cards by spending at least $50 at Rundle Mall stores.
What are the prizes for the Rundle Mall Birthday Competition?
The competition offers a major prize of $50,000 in gold bullion and weekly prizes of $250 Rundle Mall gift cards. A total of seven $250 gift cards are awarded each week, with the total prize pool valued at $51,750.
When does the competition close?
The competition closes at 11:59 PM ACST on Sunday, 6 September 2026.
How do I enter the competition?
To enter, participants must spend $50 or more in one day at Rundle Mall during the promotional period, complete the online entry form at rundlemall.com/50K, and provide the required details. Weekly prize eligibility requires a qualifying purchase each week, and bonus entries are available for purchases over $100 from 31 August to 6 September 2026.
Who is eligible to enter the Rundle Mall Birthday Competition?
The competition is open to all Australian residents aged 18 years and over. The major prize winner must be in South Australia to collect the prize and retain original purchase receipts as proof.
How is the winner selected?
Weekly prize draws occur at 10:00 AM ACST on specified Mondays, and the major prize draw takes place at 2:00 PM ACST on Monday, 7 September 2026, using a certified electronic random draw system under independent supervision.
How will the winner be notified?
Weekly prize winners are contacted via email within seven days of each draw. The major prize winner is notified by phone and in writing within 72 hours of the draw date.
What happens if the prize is unclaimed?
If a prize remains unclaimed, a re-draw will occur at 10:00 AM on 7 December 2026 at Compco Retail Marketing's office. The winner will be notified within seven days via phone and in writing.
Who is the promoter of the Rundle Mall Birthday Competition?
The promoter of the competition is the Adelaide Economic Development Agency, located at Level 1, 5 Pirie Street, Adelaide SA 5000.